
TL;DR
The Commodore 64, launched on September 1, 1982, was the first computer with 64 kilobytes of memory priced under $600. It quickly became a commercial success, selling over 5 million units by 1984.
✦ Why It Matters
Consider how pricing and memory specifications can influence product success in tech markets today.
Key Takeaways
Full Summary
Launched in 1982, the Commodore 64 featured 64 kilobytes of memory and was the first computer to sell for under $600 with that capacity. Initial production faced quality control issues, leading to outsourcing, but within six months, it sold half a million units.
By 1984, sales reached about 5 million, and ultimately, the C-64 sold approximately 12.3 million units, making it the best-selling computer ever. Its success stemmed from a balance of affordability and capabilities, including 16-color graphics and a versatile sound chip.
Creative programmers continued to develop software for the C-64 even as more powerful computers emerged, showcasing its enduring legacy in the tech community.
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