EmbeddingGemma 2: an open, lightweight multimodal embedding model
deepmind.google·6d ago
AI Engineering
Hacker News·Sep 11·5 min read
Instagram's head says engagement falls by half without the algorithm
TL;DR
Adam Mosseri revealed that disabling Instagram's recommendation algorithm can lead to a 50% drop in user engagement and satisfaction. Users switching to a chronological feed miss more content and spend less time on the platform.
✦ Why It Matters
Consider the impact of algorithmic recommendations on user engagement when designing social media features.
Key Takeaways
- Consider user engagement metrics when designing content feeds.
- Explore user preferences for feed customization options.
- Monitor the impact of algorithm changes on user satisfaction.
- Stay informed about legislative changes affecting social media platforms.
How It Works
Instagram's recommendation algorithm curates content based on user interactions, promoting posts that are likely to engage users. When users switch to a chronological feed, they receive posts in the order they were published, which often leads to a higher volume of content from brands rather than personal connections.