EmbeddingGemma 2: an open, lightweight multimodal embedding model
deepmind.google·6d ago
AI Engineering
Hacker News·Aug 28·5 min read
Bugatti CEO Mate Rimac: The future of supercars is combustion engines
TL;DR
Bugatti CEO Mate Rimac asserts that the supercar market is shifting towards traditional combustion engines, as affluent buyers prefer precision mechanics over high-tech electric vehicles. He likens this trend to the luxury watch industry, where handcrafted items remain desirable despite the prevalence of smartwatches.
✦ Why It Matters
Consider how consumer preferences for traditional mechanics could influence your product development strategy.
Key Takeaways
- Explore opportunities in high-end automotive customization.
- Understand the market shift towards traditional combustion engines.
- Consider the implications of luxury branding in tech-driven industries.
- Stay informed about trends in supercar production and exclusivity.
Full Summary
Mate Rimac, CEO of Bugatti, asserts that the supercar market is evolving into a niche for affluent buyers who prefer classic combustion engines and artisanal craftsmanship over modern electric vehicles. He likens this trend to the luxury watch industry, where high-end mechanical watches thrive despite the prevalence of digital alternatives.
Bugatti's latest model, the Tourbillon, showcases this philosophy with its 8.3-liter V16 engine, delivering 1,800 horsepower, and a limited production run of only 250 units, each starting at $4.5 million. Customization has become a significant profit driver, with buyers often spending an additional $600,000 on personalized features.
Rimac aims to balance production and exclusivity while focusing on the artistry and engineering behind supercars, positioning Bugatti as a leader in this luxury segment.